A seasoned tourism advisor holding senior positions for the last 12 years. More than 25 years of professional experience in multiple industries and in the fields of hotel consulting, real estate investments, feasibility studies, sales management, customer service, corporate communications, and reputation management. Expert in launching new practices, tourism strategy formulation, hotel asset management, business planning, lobbying and policy development. Xenophon launched the Horwath HTL Greek office in 2018 and since then has completed more than 110 hospitality projects, including strategic advice, feasibility studies, tourism policy development, asset management, new product development and investors’ support. In his previous role, he was the deputy Managing Director of the Greek Tourism Confederation, advising the President of the BoD about Greek tourism public affairs strategy, EU level lobbying, national and regional initiatives, tourism policies and hospitality sector’s operational readiness.